Wrestling — Mattel WWE Ultimate Edition

SETH ROLLINS

Name: Seth Rollins (Ultimate Edition Series 17)
Brand: Mattel

Line

WWE Ultimate Edition

Wave

Scale

6in

Maker

Mattel

Era

Modern Era

FigurePinner price · real eBay solds

Loose / completeHIGH · 19 comps

$25

median, last 90 days · ▲ $1 vs prior 90

Sealed / cardedHIGH · 11 comps

$35

median, last 90 days · sealed sales only

JUN 22weekly medians · looseSEP 20

Includes 4 comps classified from the listing title.

Bid check$before shipping

New$35 · 11 sales

Used$25 · 19 sales

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Seth Rollins WWE Ultimate Edition action figure

Reliable Pricing· 31 comps across conditionsHow pricing works →

Latest sold comp: Sep 14, 2026

90-day trend: ▲ 12%

Recent eBay Sales

31 sales on record · Jun 2026 – Sep 2026

Sealed / Carded11 sold$35median

Loose19 sold$25median

Sep 14NewBuy It Now$25.25

Sep 13NewBuy It Now$25.25

Sep 6UsedBuy It Now$35.99

Jul 4NewFormat unknown$36

Jul 2UsedFormat unknown$8.10

Jun 29UsedBuy It Now$24.99

Jun 29UsedFormat unknown$24.99

Jun 28NewFormat unknown$35

Jun 26UsedFormat unknown$27

Jun 25UsedFormat unknown$29.99

Jun 22NewFormat unknown$35

Jun 10UsedFormat unknown$25

Jun 8NewFormat unknown$32

Jun 6UsedFormat unknown$32

Jun 4UsedFormat unknown$25

Seth Rollins, billed by WWE as The Architect, appears in Mattel WWE Ultimate Edition Series 17 for 2023.

A 2023 WWE Ultimate Edition release from Mattel
Series 17
in 6-inch scale.

The Seth Rollins (Ultimate Edition Series 17) is a 6in action figure by Mattel in the Ultimate Edition line, Series 17. Recent eBay sold prices: $35 sealed / carded (11 sold), $25 loose (19 sold). Values have been trending up 12% recently.

About This Figure

Seth Rollins from Mattel's WWE Ultimate Edition line (Modern Era).

Mattel's premium top tier — fabric ring gear, extra head sculpts, and the most articulated WWE figure bodies ever produced. Secondary market premiums run 2–4× retail on first waves.

Seth Rollins (Colby Lopez) is a former member of The Shield who turned on his brothers to join The Authority, sparking one of wrestling's best heel turns. He has held virtually every major WWE title and is renowned for his athleticism, ring work, and wild ring attire. His WrestleMania matches with Cody Rhodes were major storyline events in recent years.

Retail: $49.99 → Market: $35 (↓30% below retail)

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