JOHN CENA
Recent eBay Sales
John Cena's January 27, 2013 Royal Rumble showing gets a second Basic immortalization here at Series 39 slot #28.
- Standard retail mainline release; articulation matches the rest of the Basic catalogue.
The #28 John Cena (Basic Series 39) is a 6in action figure by Mattel in the Basic line, Series 39. Recent eBay sold prices: not enough recent sealed comps to price (2 sold), $15 loose (4 sold, thin data).
About This Figure
John Cena from Mattel's WWE Basic line (Modern Era).
Mattel's entry-level WWE line — fewer accessories but the same face-sculpt quality, making it the gateway drug for new collectors who later chase Elites.
Mattel released Cena in 80+ distinct configurations across 15 years — the 2012 Defining Moments and 2023 tribute run anchor the grail tiers, with mid-run chase variants (2016-2019 exclusives) commanding 3-5x retail on secondary; completionist checklists routinely hit 60+ figures.
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